Etsy Profit Calculator (2025)
Calculate net profit from Etsy sales after the 6.5% transaction fee, payment processing, listing fee, product cost, shipping, packaging, and ad spend. Fees verified June 2025.
By Marginory team · Online sellers with hands-on experience across Etsy, Shopify & PODUpdated Fee data verified against official platform documentation
Revenue
Costs
Fees
Risk
Expected % of orders returned. Impacts net profit.
Summary
Profit
Pricing guidance
Fee data source: https://www.etsy.com/legal/fees/ · Last verified: 2025-06-01
Etsy profit formula (2025)
Assumptions:
- US Etsy Payments rate used (3% + $0.25). UK: 4% + £0.20, EU: 4% + €0.30
- Offsite Ads not included — add 12% (mandatory >$10k/yr) or 15% to platform fee if applicable
- Listing fee: $0.20 per listing sold. Multi-quantity: charged once per sell-out, not per unit
- Currency conversion fee (2.5%) applies if listing in a different currency from your deposit account
Source: https://www.etsy.com/legal/fees/ · Last verified: 2025-06-01
Etsy fee quick reference for profit calculation (US, 2025)
Worked examples: Etsy profit at different price points
These examples use US Etsy Payments rates (3% + $0.25), no Offsite Ads, and the $0.20 listing fee. Shipping charged to buyer = actual shipping cost (break-even on shipping).
| Item price | Shipping charged | Etsy fees total | Net revenue | Example COGS | Net profit | Margin |
|---|---|---|---|---|---|---|
| $12.00 | $4.99 | $1.79 | $15.00 | $4.00 | $11.00 | 65% |
| $25.00 | $5.99 | $3.15 | $27.64 | $8.00 | $19.64 | 58% |
| $35.00 | $6.99 | $4.26 | $37.53 | $12.00 | $25.53 | 57% |
| $49.99 | Free | $3.65 | $46.14 | $15.00 | $31.14 | 50% |
| $79.99 | $0 (free ship) | $5.60 | $74.19 | $25.00 | $49.19 | 49% |
| $4.99 | $0 (digital) | $0.67 | $4.12 | $0 | $4.12 | 83% |
Etsy fees = transaction (6.5%) + payment processing (3% + $0.25) + listing ($0.20). No Offsite Ads. Free shipping rows: item price absorbs full shipping cost. Digital products: zero COGS after creation. COGS figures are illustrative.
How Offsite Ads changes your profit
If you're enrolled in Etsy Offsite Ads (mandatory for shops over $10k/year), an extra 12–15% fee applies to any sale driven by an Etsy ad. This drastically affects margin:
| Sale price | Without Offsite Ads | With 15% Offsite Ads | With 12% Offsite Ads |
|---|---|---|---|
| $25 + $5 shipping | ~$22.20 net rev | ~$17.70 net rev (−$4.50) | ~$18.30 net rev (−$3.90) |
| $49.99 (free ship) | ~$45.95 net rev | ~$38.45 net rev (−$7.50) | ~$39.95 net rev (−$6.00) |
| $79.99 (free ship) | ~$73.46 net rev | ~$61.46 net rev (−$12.00) | ~$64.26 net rev (−$9.20) |
If your net margin (before Offsite Ads) is below 20%, an Offsite Ads sale at 15% may be unprofitable. Use the Offsite Ads Calculator to check your breakeven →
Typical Etsy profit margins by product type
| Product type | Typical sale price | Etsy fees (est.) | Typical net margin | Main cost driver |
|---|---|---|---|---|
| Digital downloads (SVG, printable) | $3–$15 | $0.60–$1.50 | 75–85% | Near-zero COGS |
| Handmade jewelry | $20–$80 | $2–$7 | 30–55% | Materials + labor |
| Candles | $15–$35 | $1.50–$3 | 35–50% | Wax, wicks, fragrance |
| POD t-shirts (Printify) | $22–$32 | $2.50–$3.50 | 25–40% | Printify base + shipping |
| Stickers (printed) | $4–$12 | $0.65–$1.30 | 50–70% | Print cost |
| Custom portraits / art | $30–$150 | $3–$12 | 60–80% | Time / labor |
| Vintage items | $15–$200 | $2–$15 | 40–70% | Sourcing cost |
Margins estimated after all Etsy fees, COGS, and shipping. No Offsite Ads. Your actual margin depends on pricing, material costs, and shipping efficiency.
How to increase your Etsy profit margin
Price from target margin, not from cost
Use the formula: Price = Total cost ÷ (1 − desired margin %). If your costs are $10 and you want 40% margin: $10 ÷ 0.60 = $16.67 minimum price. Pricing from cost upward often leads to underpricing.
Etsy Pricing Calculator →Use multi-quantity listings to cut listing fees
With quantity set to 10+, the $0.20 listing fee renews only when all stock sells — not per sale. On 10 sales from one listing, you pay $0.20 total instead of $2.00. A simple change that adds up at volume.
Opt out of Offsite Ads if your margin is under 20%
Eligible shops (under $10k/year) can opt out in Shop Manager → Settings → Offsite Ads. The 15% fee on promoted sales will make low-margin products unprofitable. Check your break-even rate first.
Offsite Ads Calculator →Roll shipping into the item price for high-ticket items
Free shipping makes listings more attractive in search and removes the double-fee issue (Etsy charges 6.5% on whatever shipping you charge). For items over $35, free shipping often converts better and has minimal margin impact.
Switch to POD for scalable products
Printify and Printful let you sell t-shirts, mugs, hoodies with zero upfront inventory. You only pay base cost when an order comes in. Typical net margin: 25–40% on Etsy after all fees.
Printify Etsy Profit Calculator →Selling POD products on Etsy?
Printify and Printful integrate directly with Etsy. List products, and they're printed and shipped automatically when orders come in — no inventory, no upfront cost.
Start selling print-on-demand — no upfront cost
Free to use. 900+ products. Integrates with Etsy and Shopify. Premium plan unlocks up to 20% off base costs.
Premium print quality, no minimums
No monthly fee. Automatic Etsy & Shopify sync. Free design tools included. Ships to 200+ countries.