Seller Pricing Calculator
Enter your costs and target margin to find the exact price you need to charge — accounting for platform fees and payment processing.
By Marginory team · Online sellers with hands-on experience across Etsy, Shopify & POD
Costs
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Target & Fees
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Suggested Pricing
Suggested sale price$11.43
Platform fee-$0.00
Payment fee-$0.00
Total cost-$8.00
Net profit$3.43
Actual margin30.0%
Price at other margins
10% margin$8.89
20% margin$10.00
25% margin$10.67
30% margin$11.43
35% margin$12.31
40% margin$13.33
How this is calculated
Suggested price: (Total cost + Payment fixed fee) / (1 − Target margin − Platform fee rate − Payment fee rate)
Total cost: Product cost + Shipping + Packaging + Ad spend
Assumptions:
- Target margin is profit as % of sale price (not markup on cost)
- Returns not included — add a buffer if return rate is significant